Worker Playground was found in 2010, a fashion label that reflects the street culture of Macao. The label uses the old Macau Workers Stadium as design concept and namesake, tying into the collective memory and sentiment of Macao people. The label focuses on menswear, using variations of classic style as theme, adding Macao elements such as Macao aviation history, rock-n-roll festival, Macao specialty sport Jai Alai and hockey, as well as Macao Grand Prix in the design of the clothes. By manifesting local culture, the label aims to localize classic style clothing, making them into a style that is different from what can be found elsewhere.
Soul is a womenswear fashion label created in 2016. Soul adopts black and white as its theme, using high quality fabric, professional tailoring, and 3D cutting to create an asymmetric style which articulates the distinct personality and beauty of a curvy woman. The label aims to present the intelligence and individual charms of women while maintaining quality and comfort for the wearer.
“MACON”, founded in 2013. It is the first Macanese original brand to launch on the T-Mall, an online integrated shopping platform. The design style of MACON centers on “slow life, light trip”, with its products having comfort and simplicity as their main tone to create the senses of unisex and literal arts youth.
JADE.L was created in 2014. The label interprets neutral aesthetics through texture and design details, infusing personality into every piece of design work. “Be Yourself” is the design principle, believing that clothing does not represent trends, it is a vehicle to articulate unique sense of beauty and style, defining the neutral fashion beauty of Macao.
Brand：“ZICS” is founded in 2009, and its designers dig themes with experimental senses from the black and white ash world, work out the neutral stylish clothing collections, and explore the possibilities of asymmetry and gradation. Its clothing collections were showed on the Macau Fashion Festival, Macau Fashion Link, Macau Fashion Gallery and Hong Kong Fashion Festival, etc. “ZICS” also tries to create within the realm of various clothing design, including stage costumes and accessories, etc.
“Salut, ca va ?”－ a casual and warm “Hello, how are you?” revolves around us every day, and the meaning stays the same regardless which hour of the day it is being said. Just as our brand stays true to preserve timelessness and remain unaffected by perceived trends, we believe it is most important to create pieces that fit our patrons. Established in Macau, a city enriched by Continental-European cultures, we hope to reflect this uniqueness through the French phrase, and also the vintage, lace designs in our feminine pieces, infused with romanticism. One of the local Macau fashion brands, “Salut, ca va ?” is a women’s wear established in 2010, with a signature style in feminism and vintage romanticism,various collections featuring casual wear and attires perfect for special occasions.“Salut, ca va ?” offers tailor made services for male and female clients. Some of our creations include bridal gowns, cocktail dresses and special requested outfits for artists. In 2014, “Salut, ca va ?” began its own workshop to further evolve as an independent fashion brand, with an added focus on providing image consultation and costume design for clients including associations and corporations.