Summer Pop-up Shop (2015.5.12 – 8.30)

The brand activity “Pop-up Store” of Macao Fashion Gallery (MFG) aims to enhance business opportunities for local fashion designers and to promote local original fashion by increasing the sales channels of the products. Four local brands are joining the event including: DARE TO DREAM, LINES LAB, MACON and ZICS.

 

‘DARE TO DREAM’, is renowned for its creative and unique  casual wear. The women’s lines under this brand are characterized with romantic, cute, trendy, cool and adventurous themes. The brand is using handpicked fabrics and stitches as well as practicing unique dyeing and washing techniques in garment manufacturing

 

“LINES LAB”, a creative agency on the global Lusophone Top 20 ranking by Monocle Magazine & A Must See according to the New York Times. Based in Macau, China and Lisbon, Portugal, LINES LAB is committed in full to the equation of objects, people and events. Headed by two Portuguese designers, the designs of LINES LAB are the unique synthesis of creation and risk.

 

“MACON”, founded in 2013. It is the first Macanese original brand to launch on the T-Mall, an online integrated shopping platform. The design style of MACON centers on “slow life, light trip”, with its products having comfort and simplicity as their main tone to create the senses of unisex and literal arts youth.

 

“ZICS”, established in 2009. The design is experimenting among black, grey and white, by finding the level of layering and asymmetry. It is expanding to different fashion area

, such as theatrical costumes and accessories.

Participating Designers

Steffi Chan
Clara Brito

Photos

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