Macau Fashion Gallery (MFG) continues to promote Macau Fashion Industry using the brand activity “Pop-up Store”. During the “Pop-up Store”, we will exhibit and sell original apparel and accessories of local designers, in order to help them develop business opportunities and provide more sales channels for local products. The Winter Pop-up Store includes eight local brands this time:
“AURALO ARTE”, features a perfect combination of art and gorgeousness, designing trendy and unique clothes. Haute couture production methods have been employed in every detail. The colors of the couture show a beautiful evolution and illusion from black to multi-color, just like the aurora dancing beautifully in the dark night.
“AXOXYXOXS” represents a group of people who are not labeled or confined by convention, instead, pursuing freedom, independence and dreams.
AXOXYXOXS’ design accents details and originality without the sacrifice of being wearable and easy to mix & match. Minimalist cuttings with unconscious details present low-key, graceful and casual urban chic. AXOXYXOXS conveys an uncompromising attitude and ambition for change.
“CLÁSSICO MODERNO”, primarily sells men’s suits and accessories. The brand is divided into two different styles: classic business suits and modern luxury tuxedo. Their products are famous for their fashionable design and exquisite cutting. It also provides the service of custom-made high-end tuxedo making.
“DARE TO DREAM”, is renowned for its creative and unique casual wear. The women’s lines under this brand are characterized as romantic, cute, trendy, cool and adventurous. The brand uses handpicked fabrics, stitches as well as practicing unique dyeing and enzyme wash techniques in garment manufacturing.
“JADE. L”, is closely related to life attitude. It pursues unique personality and interprets unisex in a low-profile way. “JADE. L” brings personality into daily routines, creating a local unisex fashion brand in Macao. By focusing on the texture of the couture and paying attention to details, it integrates characteristics into every design, thus adding unique glamour to low profile life.
“MACON”, founded in 2013. It is the first original Macao brand to launch on T-Mall, an online integrated shopping platform. The design style of MACON centers on “slow life, light trip”, with its products having comfort and simplicity as their main tone to create the sense of unisex and youth arts.
“NEGA.C”is fashionable and cool, like its designer who has the wildest dreams of the world. NEGA.C has sought great inspirations from street cultures, i.e. music, architecture, art and fashion; its creation is styled like a cute and mischievous girl. By presenting design elements and popular information in different forms, it hopes to blend creativity into everyday life and to experience creativity with sensibility.
“ZICS” brand was established in 2009. The design is experimenting with black, grey and white, by finding the level of layering and asymmetry. This is a boyfriend smart style collection, and has once exhibited at Macau Fashion Festival and Hong Kong Fashion Week. It is expanding to different fashion areas, such as theatrical costumes and accessories.
With the purpose of promoting Macao Fashion Industry, Macao Fashion Gallery (MFG) continues to hold the brand activity “Pop-up Store” this year. During the designated period of time, we will exhibit and sell original local fashion designs, in order to help local designers to explore business opportunities and provide more sales channels for their products. The Summer Pop-up Store includes five local brands this time, namely:
“AURALO ARTE”, features a perfect combination of art and gorgeousness, designing trendy and unique clothes. Haute couture production methods have been employed in every detail. The colors of the couture show a beautiful evolution and illusion from black to multicolor, just like the aurora dancing beautifully in the dark night.
“DARE TO DREAM”, is renowned for its creative and unique casual wear. The women’s lines under this brand are characterized with romantic, cute, trendy, cool and adventurous. The brand is using handpicked fabrics and stitches as well as practicing unique dyeing and enzyme wash techniques in garment manufacturing.
“CLÁSSICO MODERNO”, primarily sells men’s suit and accessories. The brand is divided into two different styles: classic business suits and modern luxury tuxedo. Its products are famous for fashionable design and exquisite cutting. It also provides the service of custom-made high-end tuxedo making.
“DressCrafter”: Fashion is seen as a powerful communication tool. It reflects the inspiration and viewpoint behind the process of creation. And handicraft is critical to show the inspiration expressed by the clothing structure to the world. The brand emphasizes very much on developing garment pattern and sewing skills. Every piece of work is born as a result of interactive texture of plain design and garment pattern creation.
“MACON”, founded in 2013. It is the first Macao original brand to launch on the T-Mall, an online integrated shopping platform. The design style of MACON centers on “slow life, light trip”, with its products having comfort and simplicity as their main tone to create the senses of unisex and youth arts.
The brand activity “Pop-up Shop” of Macao Fashion Gallery (MFG), which exhibits and sells original design fashions of local designers to enhance business opportunities for them, and provides more channels for the multi-faceted sales exhibitions of the local original design fashions. As spring is around the corner, MFG will organize the “Spring Pop-up Shop” event again on the occasion when fashion trend followers, both men and women, would add some new classics to their wardrobes. Five brands will come to the event, including：
“AUROLO ARTE”, features a perfect combination of art and splendor, designing trendy and unique clothes. Haute couture production methods have been employed in every detail. The colors of the couture show a beautiful evolution and illusion from black to multicolor, just like the aurora dancing beautifully in the dark night.
“ella épeler”is a women fashion label, the aim of “ella épeler”is to keep our heart innocent, paint our future with creative dream irrespective of age, and seek for quality lifestyle, try to have courage in many aspects. Thus, the design theme of“ella épeler”is using unique design illustrations mix with irregular youthful tailoring, and mix the different elements together.
“JADE. L”, is closely related to life attitude. It pursues unique personality and interprets unisex in a low-profile way. “JADE. L” brings personality into daily routines, creating a local unisex fashion brand in Macao. By focusing on the texture of the couture and paying attention to details, it integrates characteristics into every design and thus adding a unique glamour to the low profile life.
“MACON”, founded in 2013. It is the first Macanese original brand to launch on the T-Mall, an online integrated shopping platform. The design style of MACON centers on “slow life, light trip”, with its products having comfort and simplicity as their main tone to create the senses of unisex and literal arts youth.
“POURQUOI” means “why” in French and the design idea of this brand is an unanswered question mark. The clothes, which are full of creative, amusing and interesting designs, bring people never failed surprises like a child has.
The brand activity “Pop-up Store” of Macao Fashion Gallery (MFG) aims to create more trading opportunities for local fashion designers and promote local original fashion to expand sales channels for products. The five local brands joining the “Winter Pop-up Store” are as follows:
“AUROLO ARTE”, features a perfect combination of art and splendor, designing trendy and unique clothes. Haute couture production methods have been employed in every detail. The colors of the couture show a beautiful evolution and illusion from black to multicolor, just like the aurora dancing beautifully in the dark night.
“JADE. L”, is closely related to life attitude. It pursues unique personality and interprets unisex in a low-profile way. “JADE. L” brings personality into daily routines, creating a local unisex fashion brand in Macao. By focusing on the texture of the couture and paying attention to details, it integrates characteristics into every design and thus adding a unique glamour to the low profile life.
“LINES LAB”, a creative agency on the global Lusophone Top 20 ranking by Monocle Magazine & A Must See according to the New York Times. Based in Macau, China and Lisbon, Portugal, LINES LAB is committed in full to the equation of objects, people and events. Headed by two Portuguese designers, the designs of LINES LAB are the unique synthesis of creation and risk.
“MACON”, founded in 2013. It is the first Macanese original brand to launch on the T-Mall, an online integrated shopping platform. The design style of MACON centers on “slow life, light trip”, with its products having comfort and simplicity as their main tone to create the senses of unisex and literal arts youth.
“NEGA.C”,is fashionable and cool, as its designer has the wildest dreams of the world. NEGA.C has sought great inspirations from street cultures, i.e. music, architectures, art and fashion; its creation is styled like a cute and mischievous girl. By presenting design elements and popular information in different forms, it is hoping to blend creativity into every day’s life and to experience creativity with sensibility.
The brand activity “Pop-up Store” of Macao Fashion Gallery (MFG) aims to enhance business opportunities for local fashion designers and to promote local original fashion by increasing the sales channels of the products. Four local brands are joining the event including: DARE TO DREAM, LINES LAB, MACON and ZICS.
‘DARE TO DREAM’, is renowned for its creative and unique casual wear. The women’s lines under this brand are characterized with romantic, cute, trendy, cool and adventurous themes. The brand is using handpicked fabrics and stitches as well as practicing unique dyeing and washing techniques in garment manufacturing
“LINES LAB”, a creative agency on the global Lusophone Top 20 ranking by Monocle Magazine & A Must See according to the New York Times. Based in Macau, China and Lisbon, Portugal, LINES LAB is committed in full to the equation of objects, people and events. Headed by two Portuguese designers, the designs of LINES LAB are the unique synthesis of creation and risk.
“MACON”, founded in 2013. It is the first Macanese original brand to launch on the T-Mall, an online integrated shopping platform. The design style of MACON centers on “slow life, light trip”, with its products having comfort and simplicity as their main tone to create the senses of unisex and literal arts youth.
“ZICS”, established in 2009. The design is experimenting among black, grey and white, by finding the level of layering and asymmetry. It is expanding to different fashion area
, such as theatrical costumes and accessories.