Winter Pop-Up Shop (2016.9.13-2017.1.1)

Macau Fashion Gallery (MFG) continues to promote Macau Fashion Industry using the brand activity “Pop-up Store”. During the “Pop-up Store”, we will exhibit and sell original apparel and accessories of local designers, in order to help them develop business opportunities and provide more sales channels for local products. The Winter Pop-up Store includes eight local brands this time:

 

“AURALO ARTE”, features a perfect combination of art and gorgeousness, designing trendy and unique clothes. Haute couture production methods have been employed in every detail. The colors of the couture show a beautiful evolution and illusion from black to multi-color, just like the aurora dancing beautifully in the dark night.

 

“AXOXYXOXS” represents a group of people who are not labeled or confined by convention, instead, pursuing freedom, independence and dreams.

AXOXYXOXS’ design accents details and originality without the sacrifice of being wearable and easy to mix & match. Minimalist cuttings with unconscious details present low-key, graceful and casual urban chic. AXOXYXOXS conveys an uncompromising attitude and ambition for change.

 

“CLÁSSICO MODERNO”, primarily sells men’s suits and accessories. The brand is divided into two different styles: classic business suits and modern luxury tuxedo. Their products are famous for their fashionable design and exquisite cutting. It also provides the service of custom-made high-end tuxedo making.

 

“DARE TO DREAM”, is renowned for its creative and unique casual wear. The women’s lines under this brand are characterized as romantic, cute, trendy, cool and adventurous. The brand uses handpicked fabrics, stitches as well as practicing unique dyeing and enzyme wash techniques in garment manufacturing.

 

“JADE. L”, is closely related to life attitude. It pursues unique personality and interprets unisex in a low-profile way. “JADE. L” brings personality into daily routines, creating a local unisex fashion brand in Macao. By focusing on the texture of the couture and paying attention to details, it integrates characteristics into every design, thus adding unique glamour to low profile life.

 

“MACON”, founded in 2013. It is the first original Macao brand to launch on T-Mall, an online integrated shopping platform. The design style of MACON centers on “slow life, light trip”, with its products having comfort and simplicity as their main tone to create the sense of unisex and youth arts.

 

“NEGA.C”is fashionable and cool, like its designer who has the wildest dreams of the world. NEGA.C has sought great inspirations from street cultures, i.e. music, architecture, art and fashion; its creation is styled like a cute and mischievous girl. By presenting design elements and popular information in different forms, it hopes to blend creativity into everyday life and to experience creativity with sensibility.

 

“ZICS” brand was established in 2009. The design is experimenting with black, grey and white, by finding the level of layering and asymmetry. This is a boyfriend smart style collection, and has once exhibited at Macau Fashion Festival and Hong Kong Fashion Week. It is expanding to different fashion areas, such as theatrical costumes and accessories.

Participating Designers

ALo
Rainie Choi
Jade Leong
Victor Lao
Steffi Chan

Photos

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